Electrika is the estimating platform where contractors build estimates and choose products. Your catalogue, your prices, your brand — embedded directly in their workflow.
Talk to Us→When an electrical contractor builds an estimate, they specify products by manufacturer and catalogue reference. That specification drives the purchase order. By the time the job is won, the product choice is already made.
Manufacturers who are visible at the point of estimation get specified. Those who aren't, don't. Electrika puts your products where contractors are already looking.
Send us your product data and trade pricing. We handle the formatting, categorisation, and import into the Electrika platform.
Your products appear in the Electrika estimating tool with live prices, full specifications, and product images. Contractors can search and browse your range instantly.
Contractors search, compare, and specify your products directly in their estimates. Every estimate they send includes your products by name and catalogue reference.
Schneider Electric — renewed for their 25th consecutive year
Field engineers using a custom Electrika-built estimating tool
Active UK contractors estimating with Electrika
Your full product range appears inside the estimating tool. Contractors search, browse, and specify your products while building estimates — right when buying decisions are made.
Your trade pricing feeds directly into contractor estimates. When prices change, every estimate using your products reflects the update instantly.
See which contractors are estimating with your products, how often, and in what volumes. Understand specification patterns and identify your most engaged users.
Reach contractors through Electrika's partnership with ECN magazine and our in-app promotional channels. Your brand, front and centre, where it matters.
Whether you're a niche specialist or a global brand, we'll build a partnership that fits your range, your data, and your goals. No fixed tiers — just a conversation about what works.
Let's Talk→Join Schneider Electric, Hager, ABB, Eaton, and other leading brands. Put your products in front of the contractors who specify and buy them.
Get in Touch→